5 Questions You Should Ask Your Client as a Freelancer

I have been working as a freelancer for years now, and I know what it feels like to start a new project with your client. The feeling of excitement to work on something absolutely fresh while also continuously worrying about “ what if things go wrong?”- I’ve been there. So, to ease your worry and make sure “nothing goes wrong”, I’m here with my list of 5 questions you need to ask your client before you start working for them.

So, without further delay, let’s dive in!

5 questions to ask your client before you start working for them

As a freelancer, you need to make sure that you and your client are on the same page from the very beginning. So, remember to ask these questions before signing the contract.

1. What Are Your Goals and Objectives?

what is your goal

Understanding your client’s goals and objectives is a must to make a successful project. Start by asking open-ended questions that allow the client to express their expectations. 

You might inquire about what they hope to achieve, their target audience, and the desired outcome of your work. This information will help you align your efforts with their vision.

For example, if you’re a web designer working with a client, you can ask about the specific goals for their website. Are they looking to increase online sales, improve user engagement, or establish a professional online presence? 

Knowing these objectives allows you to create a design that caters to their needs.

2. What Is Your Preferred Communication Style?

Effective communication is a two-way street, and it’s essential to understand how your client prefers to communicate. 

Some clients are hands-on and appreciate frequent updates, while others prefer a more hands-off approach, allowing you more creative freedom. 

Inquire about their preferred communication channels, such as email, phone calls, or project management tools.

Additionally, discuss the frequency of updates. Some clients may want daily or weekly progress reports, while others are comfortable with less frequent check-ins. 

By aligning your communication style with your client’s preferences, you can avoid misunderstandings and maintain a positive working relationship.

3. What Is Your Budget and Payment Schedule?

what is your budget

The financial aspect of a freelance project is essential. Be transparent about your rates, and ask your client about their budget for the project. 

It is important to make sure that your pricing aligns with their financial expectations. If there is a significant gap between your rates and their budget, consider negotiating or discussing a scope that fits within their financial constraints.

Payment schedules are also crucial. Inquire about how the client plans to pay you. Some clients pay on an hourly basis, others on a per-project basis, and some prefer milestone payments. 

Understanding their preferred payment schedule and method will help you understand when you’ll receive your compensation.

4. What Is the Project’s Scope and Deadline?

what's the deadline

To prevent scope creep and missed deadlines, it is essential to define the project’s scope and establish a realistic timeline. 

Ask your client for detailed information about what they expect in terms of deliverables. This could include specific features for a software project, the number of articles for a content writing project, or the design elements for a graphic design project.

The project’s timeline is equally important. Ask your client when they need the project to be completed and whether there are any essential milestones. 

By agreeing on the scope and timeline upfront, you set clear expectations for both parties and minimize potential conflicts down the road.

5. How Do You Handle Revisions and Changes?

Projects often evolve, and clients may have revisions or changes in mind as the work progresses. It is important to address how you and the client will handle these adjustments. 

Ask your client about their policy on revisions – do they have a specific number of revisions included in the contract, or are revisions unlimited? Is there a timeframe for requesting revisions after project completion?

Be clear about your own revision policy as well. It is essential to manage expectations and ensure that both parties are aware of the process for making changes and revisions. 

Transparency here can prevent misunderstandings and help maintain a harmonious working relationship.

Some Additional Questions To Ask Your Client

Here are some additional questions to ask your client that will help you have even better clarity about the project and your client’s expectations.

  • Who Is Your Target Audience?

(Ask about the demographics, interests, and pain points of the people they want to reach.)

  • Do You Have Specific Brand Guidelines or Style Preferences?

(Ask about preferred color schemes, fonts, tone of voice, and any existing branding assets, so that your work can meet their aesthetic expectations.)

  • Who are your competitors, and what sets you apart?

(This knowledge can inform your strategy and help you create work that stands out in the market.)

  • How Do You Measure Success?

(It can be increased website traffic, higher conversion rates, or improved brand awareness.)

  • Are There Any Non-Negotiables or Deal-Breakers?

(This could include specific features, design elements, or ethical considerations. )


Now that you know the most important Questions to ask your client before you start working for them as a freelancer, remember to ask them.

Open and honest communication is key to building trust and ensuring a smooth collaboration. Remember that every client is unique, so customizing your approach to their specific needs is important for a successful freelance journey.

While you set your feet on the freelance world, be aware of scams. Be cautious of clients who ask for upfront fees or personal information. Always research potential clients and freelancing platforms to ensure they are legitimate (Upwork and Fiverr are great for starting out). Trust your instincts; if something seems too good to be true, it might be.

If you have any further queries/ suggestions, kindly Leave a Reply!


What if the client is unclear about their goals and objectives?

If your client is unsure about their goals, it’s your opportunity to guide them. Offer your expertise and suggest defining clear objectives to ensure the project’s success.

How should I handle a client with an unrealistic budget?

Communicate your rates and be transparent about what can be achieved within their budget. If their expectations are too far from reality, it might be best to reconsider the project.

What if a client doesn’t provide a clear project scope or timeline?

Politely insist on clarity. It’s essential to have a well-defined scope and timeline to avoid misunderstandings and ensure a successful project outcome.

What if a client insists on a communication channel I’m not comfortable with?

Discuss your preferences and find a middle ground. Effective communication is essential, so it’s important for both parties to be comfortable with the chosen channel.

How can I ensure my freelance agreement protects both parties?

Consider working with a legal professional to draft a clear and fair contract that outlines all terms and expectations. This will protect both you and your client.

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